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Business has only two functions: marketing and innovation

Strategic Marketing needs to be back on the management agenda and valued, for businesses to compete on a global stage

Tagged marketing, strategy, business, success, strategic marketing; Posted 9 years ago

Having a Content Marketing Calendar Will Improve your Bottom Line

Content marketing is the art of communicating with your customers and prospects without selling

Tagged Content Marketing, marketing, social media, ROMI; Posted 12 years ago

Seth Godin's 4 Marketing Truths and What This Means for Your Business

It's all about wants, storytelling, choosing your customers and making your sentences count

Tagged marketing, strategic marketing, Seth Godin, business marketing; Posted 12 years ago

Personal Branding

Personal branding is how we market ourselves to others. This is done consciously or subconsciously.
You already have a brand. It helps with how people relate to you, and helps you build relationships with others.

Posted in brand, leadership; Tagged brand, brand management, personal brand, marketing, reputation; Posted 12 years ago

Business has only two functions: marketing and innovation

Having a Content Marketing Calendar Will Improve your Bottom Line

Seth Godin's 4 Marketing Truths and What This Means for Your Business

Personal Branding

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